DIRECTV announced that prices will be going up again in 2013 in an e-mail announcement late today. The price hike will take effect on February 7th, 2013 – and will average 4.5% when compared to 2012 rates. So how much will you pay if you are a DIRECTV subscriber?
The Choice package will go up $1, from $63.99 to $64.99 monthly.
The Choice Xtra package will be renamed as just the “Xtra” package, and will jump $2 from $68.99 to $70.99 monthly.
The Choice Ultimate will also be renamed, just as “Ultimate” – and go up $3 from $74.99 to $77.99 a month.
Finally, the all-inclusive Premier package will go up $5 – from $119.99 to $124.99 monthly.
So you are looking at an increase from $1 to $5 monthly, or $12 to $60 annually on these current DIRECTV bundles.
Now comes the real pain when you consider the percentage hikes on digital video recorders:
Advanced Receiver -DVR fees will go up from $8 to $10 a month, a 25% increase.
Advanced Receivers like the Genie, Whole Home, and TiVo HD DVRs will all go from $20 to $23 a month, a 15% hike. Obviously, DIRECTV has come to the conclusion that people really love their digital video recorders, and they are willing to pay for them, whatever the cost.
HBO will also go up in price by $2 a month, unless you have the Premier package, where it is already included.
Several other retired packages will also have new pricing, you can review all of the 2013 rates here.